Suchergebnis

• Advertising and consumer psychology Olson, Jerry (Hrsg.) 1. [Dr.], New York [u.a.] : Praeger, 1986

• Consumer behavior and marketing strategy Peter, Jerome Paul ; Olson, Jerry C. 7. ed., Internat. ed., Boston, Mass. [u.a.] : Irwin McGraw-Hill/Irwin, 2005